Born and raised in New Jersey, Ifueko Igbinovia was determined to compose a platform that assisted creatives in being organic and allows them to embrace their eccentricity. Commencing her YouTube channel in March 2018 as an innovative content creator, Ifueko wanted her message of individuality to be apparent through her platform. Previously, Ifueko worked for Universal Motown Records where she ventured into the entertainment world studying public relations for a vast quantity